March 26, 2013
VScreen, a leading video marketing agency that serves real estate professionals, is excited to announce a three-year relationship with Century 21 Real Estate LLC, the franchisor of the world’s largest real estate sales organization with over 100,000 real estate professionals worldwide. VScreen will provide comprehensive video services to Century 21 that include video production, technology, and consulting services.
"VScreen is ecstatic about being chosen by Century 21 to deliver video technology, services and expertise," said Stephen Schweickart, CEO of VScreen. "Over 50% of all Internet activity is video based*, and we are looking forward to helping this industry leader enhance its use of online video and to help them take full advantage of the growing importance of video content online."
As part of the agreement, VScreen will execute a 360 degree approach to video marketing and communications, enhancing the visibility of the Century 21 System and its “Smarter. Bolder. Faster.” agents. VScreen will deliver professionally produced videos for internal communication, for use on Century21.com and the brand’s social media properties. The video content will address multiple subjects including: marketing, recruiting, learning, local market updates and community tours.
"Video communication plays a key role in our ability to effectively communicate to our System members and to our consumers,” said Bev Thorne, chief marketing officer, Century 21 Real Estate LLC. "The increased demand for video is undeniable and VScreen provides a powerful combination of real estate industry experience and technological innovation that will greatly benefit our consumers and our Century 21 sales professionals.”
About Century 21 Real Estate LLC
Century 21 Real Estate LLC (CENTURY21.com) is the franchisor of the world’s largest residential real estate sales organization, providing comprehensive training and marketing support for the CENTURY 21 System. The System is comprised of approximately 7,100 independently owned and operated franchised broker offices in 73 countries and territories worldwide with more than 100,000 sales professionals. Century 21 Real Estate LLC is a subsidiary of Realogy Holdings Corp., a global leader in real estate franchising and provider of real estate brokerage, relocation and settlement services. *Source: Cisco Visual Networking Index: Forecast and Methodology, 2011-2016, May 30, 2012
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